LinkedIn Banner Dimensions: The Complete Overview
LinkedIn banners are crucial for making a strong first impression on visitors to your profile or company page. Using the correct dimensions ensures your banner displays properly across all devices without awkward cropping or distortion.
Here's a breakdown of the exact dimensions you need for every type of LinkedIn banner in 2025:
The New LinkedIn Banner Slideshow Feature
In December 2024, LinkedIn introduced an exciting new feature for Premium users: the banner slideshow. This feature allows you to showcase up to five images in a rotating display at the top of your profile, creating a dynamic and engaging impression.
How to Add a Banner Slideshow to Your LinkedIn Profile
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Log into your LinkedIn account and navigate to your profile.
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Click the pencil icon on your existing banner to edit it.
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Select "Change photo" from the options that appear.
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Choose "Create slideshow" (Note: This option is available only for Premium users).
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Upload up to five images that meet the following requirements:
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File formats: JPEG or PNG
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Maximum file size: 8MB per image
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Recommended dimensions: 1584 x 396 pixels
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Arrange your images in the order you want them to appear by dragging and dropping.
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Click "Save" to publish your new banner slideshow.
Best Uses for the LinkedIn Banner Slideshow
The slideshow feature offers creative possibilities for professionals across industries:
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Freelancers: Showcase examples of your work or client testimonials
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Real estate agents: Display current property listings
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Designers and creatives: Feature portfolio highlights
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Business owners: Promote different services or products
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Consultants: Share achievement metrics or client results
As Ora Levit, LinkedIn's Vice President of Product Management, explains:
This (slideshow banner) is designed to help professionals make a stronger first impression, whether you're a freelancer showcasing your services, a real estate agent highlighting current listings, or a designer spotlighting recent projects.
Best Practices for LinkedIn Banners in 2025
1. Mind the Safe Zones
When designing your LinkedIn banner, be aware of where your profile picture will overlap with your banner:
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Profile picture placement: The bottom left portion of your banner will be partially covered by your profile picture.
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Safe zone: Keep important text and visual elements away from the bottom left corner.
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Mobile considerations: On mobile devices, the banner may appear differently, so center crucial elements.
2. Maintain Brand Consistency
Your LinkedIn banner should align with your overall professional or company brand:
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Use consistent colors that match your brand palette
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Include your logo (for company pages) in a visible location
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Match the tone and style of your other professional materials
3. Optimize for First Impressions
Since your banner is often the first thing visitors see, make it count:
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Include a clear value proposition or professional statement
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Use high-quality, professional imagery
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Keep the design clean and uncluttered
4. Technical Optimization
Ensure your banner displays perfectly across all devices:
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Resolution: Use at least 72 DPI for clarity
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File size: Compress images if needed to stay under the 8MB limit
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Preview: Check how your banner looks on both desktop and mobile before finalizing
LinkedIn Banner Templates and Design Ideas
For Personal Profiles
Personal LinkedIn banners should reflect your professional identity and expertise. Consider these approaches:
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Minimalist Professional: Clean background with your name, title, and a brief professional statement
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Industry Specific: Imagery related to your field with a professional headshot
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Achievement Showcase: Feature key accomplishments, certifications, or publications
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Contact Information: Include your email or website for easy connection
For Company Pages
Company page banners should reinforce brand identity and current initiatives:
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Product Showcase: Highlight flagship products or services
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Team Culture: Display your team in action to humanize your brand
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Value Proposition: Clearly state what sets your company apart
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Current Campaign: Align with your latest marketing campaign
How to Create a Professional LinkedIn Banner
You have several options for creating a professional LinkedIn banner:
Using Design Tools
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Professional design software like Adobe Photoshop or Illustrator offers complete control but requires design skills
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User-friendly online tools like Canva or Adobe Express provide templates specifically sized for LinkedIn banners
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AI image generators can create custom backgrounds based on text prompts
DIY Banner Creation Steps
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Start with the right dimensions (1584 x 396 pixels for personal profiles)
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Select a professional background image or color
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Add your name and professional title
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Include a brief statement about your expertise or services
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Incorporate your brand colors and logo if applicable
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Export as a PNG or JPEG file under 8MB
Hiring a Professional
For high-stakes profiles (executives, public figures, or major brands), consider hiring a professional designer who understands:
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LinkedIn-specific design requirements
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Personal or corporate branding best practices
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Current design trends for your industry
Common LinkedIn Banner Mistakes to Avoid
1. Poor Image Quality
Low-resolution or pixelated banners create a negative impression. Always use high-quality images that appear crisp and professional.
2. Overcrowding
Trying to fit too much information into your banner makes it difficult to read and appears cluttered. Focus on one clear message.
3. Incorrect Dimensions
Using images with the wrong dimensions leads to awkward cropping or stretching. Always use the exact recommended dimensions.
4. Ignoring Mobile Users
Many people view LinkedIn on mobile devices. Test how your banner looks on different screen sizes to ensure it's effective everywhere.
5. Outdated Information
Update your banner regularly to reflect current roles, services, or campaigns. An outdated banner suggests neglect of your professional presence.
LinkedIn Banner Size FAQ
Can I use a GIF as my LinkedIn banner?
For standard banners, LinkedIn does not support animated GIFs. For the new slideshow feature, while you can upload GIF files, they will display only as static images without animation.
How often should I update my LinkedIn banner?
Update your banner whenever you change roles, rebrand, or launch new services. As a best practice, review your banner at least quarterly to ensure it remains current and effective.
Why does my banner look different on mobile vs. desktop?
LinkedIn automatically adapts your banner for different screen sizes. To ensure it looks good everywhere, keep important elements centered and use the recommended dimensions.
Can I add clickable links to my LinkedIn banner?
No, LinkedIn banners are not interactive and cannot contain clickable elements. If you want to direct visitors to external sites, include that information in your About section or posts.
Is the banner slideshow feature available for company pages?
As of March 2025, the slideshow feature is only available for personal profiles with Premium subscriptions. LinkedIn has not announced plans to extend this feature to company pages.
Related Resources
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How to Turn Your LinkedIn Company Page Into a Lead Generation Engine
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How to Use LinkedIn Company Page for Engagement: Complete Strategy Guide
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LinkedIn Post Character Limit 2025: Complete Guide for Professionals
This article is part of our 30-day Linkedin Roadmap. If you are just getting started on Linkedin, then let's start from the beginning:
Linkedin Growth: The Complete Roadmap for 2025
Also featured in Week 3: Linkedin Profile Optimization: The Strategic Guide